FIELD
The Blue Box Gallery will hold an opening reception for its new exhibit “un(process)ed” on Wednesday, August 18th at 4food in New York. Featuring four works by four different artists (catch the trend in fours?), the digital art display focuses on how the process of creating art is as significant as the final result.
This topical concept of how things are made explains the peculiar location of this exhibit (aside from the “4” in its title). 4food is a new, environmentally conscious restaurant, located at 40th street and Madison Avenue, that serves fast food made only from fresh, locally-produced ingredients. It is a prime example of the increasing awareness and concern of the process behind a final product, and this issue is beginning to influence the artistic community. “Un(process)ed” showcases this new practice. The works are abstract, yet because they are digitally generated, the computer code serves as a formula for the art’s design. The final effect is a work indivisible from its process. Artists from FIELD, for example, created a clearly digital landscape, and artists Marius Watz and Liubo Borissov created works that involve generation and deconstruction, respectively. But perhaps MTAA’s contribution best demonstrates how technology and process are influencing the art world. These artists took the classic image of Andy Warhol’s Campbell’s soup can and degenerated it into its basic elements.
Blue Box Gallery is known for its emphasis on cutting-edge artistic practices, most of which utilize various technologies. Embracing its namesake of an old telephone hacking device, the gallery showcases artists who are not only on this cutting-edge of technology, but also address cultural questions and issues.
MTAA
Marius Watz
Liubo Borissov.
